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Luxury Brands on TikTok: Benchmarks for the Fashion Industry 2021
How successfully do fashion brands reach their audience on TikTok? Big brands like Netflix already started using TikTok for their marketing in early 2019. As the youngest social network, TikTok...
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How to Conduct a Social Media Audit in 5 Steps
Have you lost track of your social media presence? Then it is the best time for a social media audit! A social media audit helps you evaluate your company’s performance on different platforms. It...
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Social Media Image Sizes 2022
As a content creator, you will come up with a lot of ideas in 2022 to shine in digital storytelling. Next to a masterly social media strategy, you should also keep the basics in mind, especially...
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Has Instagram Lost its Organic Reach? What to expect for 2022
Have you noticed a significant drop in your Instagram reach? Rumors persist that posts are losing more and more reach. But is it true that it’s getting harder and harder to reach your followers on...
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How to Develop a Social Media Strategy in 5 Steps
The impact of social media is more important than ever for companies and brands to convince potential customers. Information nowhere spreads faster, and billions of people can be reached instantly. In...
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Major update for Fanpage Karma Analytics
The Analytics section of Fanpage Karma is the most used tool for many social media managers worldwide to analyze and present data around social media. That’s why we keep improving this section. Now we...
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Use These 10 Marketing Tips To Create a Successful Social Media Cyber Week...
Reading time: 9 min. Cyber Week 2022 is just around the corner. Are you still looking for ideas for your Black Friday and Cyber Monday campaign? Then let our Top 10 list inspire you to make your Cyber...
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Annual Report 2022 for Your Social Media Profiles
As an eventful year draws to a close, we take a look back, recapping your social media year and celebrating your successes! Get the free 2022 Annual Report for your Instagram and Facebook profiles...
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These Calls-to-action Improve the Reach of Your Instagram Reels
Reading time: 8 min. Instagram is all about Reels these days. Unlike posts or stories, Reels are more often played out to users who don’t yet follow your profile. This offers companies a great...
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How To Get 746 Percent Higher Engagement on Your Reels by Using This Music Trick
Reading time: 4 min. Should you use music in your Instagram Reels? And if so, how? We have analyzed hundreds of Reels. In today’s article, we dispel all the rumors about using music in Instagram...
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How To Use Hashtags in Instagram Reels To Multiply Your Reach and Likes
Reading time: 5 min. Hashtags are always a hot topic on Instagram. However, since Reels are distributed on Instagram differently than traditional posts, there are many rumors about whether it is...
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Study: The Most Successful Social Media Accounts Use These Emotional Tricks...
Reading time: 6 Min. Instagram Reels are no longer just a trend, but a permanent fixture on the platform. In this article, we publish the results of our Reel study, in which we investigated whether...
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Study Revealed: These Are the Best Hooks for Your Instagram Reels
Reading time: 9 min. “Hooks” are purposefully implemented marketing devices designed to pique the interest of a target audience. Hooks are often used in Reels and many consider them to even be the...
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Data-Driven Study: Who You Should and Shouldn’t Mention – Analysis of...
Reading time: 4 min. Instagram allows you to “mention” other accounts in posts and many users try to increase the reach and engagement rates of their own Reels by mentioning prominent people or...
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The Best AI Writing Tools for Social Media Managers
Artificial intelligence has generated a tremendous amount of buzz over the last few months. Every day, more marketers are using AI in social media to increase their efficiency and output. In this...
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The 10 Best AI Image Generator Tools That Will Transform Your Words Into...
Reading time: 9 min. Besides creating ads and texts for your social media posts, you will also need creatives. If you are not a professional photographer or a graphic designer, creating these can be a...
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